Ep. 16: Gretchen Freemyer, Associate Director of Growth at Gravity Global, Curiosity & AI Marketing

Gretchen Freemyer joins co-host Karina Jimenez to discuss how psychology and storytelling have shaped her path in marketing, why curiosity and humility often surpass titles, and how to utilize AI as a thought partner without losing the human touch. She shares how storytelling turns complex ideas into clear value for buyers, why failure is a better teacher than success when you reflect and adjust, and how codifying your voice and pillars makes personal branding easier with custom GPTs. 

Gretchen also explains why leaders who pitch in set the culture their teams will follow, and why your career will rarely be linear; therefore, you should look for the common thread and keep moving forward.