Ep. 45: Natalia Daies, VP of Executive Communications at Ada Marie, on Women in STEM, & Sponsorship
Natalia Daies, Vice President of Executive Communications at Ada Marie, joins Karina Jimenez to share her fifteen-year journey across nonprofit communications, social impact storytelling, and executive brand strategy. Originally planning to become a nurse, Natalia pivoted early into public relations after discovering a passion for communications, going on to work across fundraising, special events, climate finance, environmental justice, and tech equity. In this episode, Natalia explains why the first eight years of a career are especially critical for women and gender diverse professionals in STEM, and why sponsorship — not just skill building — plays a major role in long-term career growth. She shares how Ada Marie helps early career professionals navigate workplace culture, build confidence, and grow into leadership. Natalia and Karina also discuss authenticity in the digital age, particularly for introverts building personal brands. She explains why consistency builds trust, how strong systems create powerful brands, and why understanding who you are is essential before showing up publicly. Finally, Natalia reflects on lessons from working as both a team of one and leading larger teams, emphasizing grit, mission-driven work, and the importance of trusting your own voice rather than waiting for someone else to define your path.